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Glow Holistics Logo Design

The logo design brief:

My client was starting a new business in January 2021 and needed a professional image to represent her company. She already had an idea of what she wanted and had chosen the name and colour scheme. As we weren’t allowed to meet up due to the pandemic, we conducted all communication online.

My client sent some images that she liked to give me an idea of the style she preferred and instructed that she wanted something feminine, soft and contemporary including the sketch of a woman with a glow from within. She wanted to utilise the same colours she would be using in her treatment room to keep the brand consistent which were blush/nude pink, grey, black and a little gold/silver metallic.

Words to incorporate in the logo:
Glow Holistics
Holistic Therapies by Louise Lindsay

Logo design created for Glow Holistics

Client request: “something feminine, soft and contemporary”.

Logo Design Solution

The logo was designed using the colours specified and illustrating the glow from within. To keep it feminine the background uses an organic nude pink watercolour style circle to give a hand painted effect.
The drawing of the woman was created to emulate a continuous, one line style to represent the holistic approach so nothing is separate, the lines are all connected to each other. The colour grey was used for the woman to create contrast and really make it stand out.
The text ‘Glow Holistics’ was created with a contemporary style font and the accompanying tagline was given a handwritten, feminine style font to appear more friendly and personal.
The client also needed business cards, appointment cards and a price list so these were designed in the same style.

If you’re interested in having a logo designed, just drop me a message here and I’d be more than happy to help 🙂